Chief Operating Officer
A focused and determined leader, Brad brings a unique perspective and skill set to the team at KeyedIn – a skill set cultivated by wide-ranging experience at both startups and Fortune 100 companies. The corporate equivalent of a triple threat, Brad is equally comfortable helping CEOs reimagine their business strategy, diving deep into company analytics to identify hidden trends and opportunities, or scoring a birdie on No. 10 at Augusta.
As Chief Operating Officer, Brad directs KeyedIn’s Sales and Marketing teams, as well as Finance, Legal, and Human Resources. In that role, Brad has helped the company refine its focus by listening closely to customers, deliver a consistent message to the market, and provide ever-greater value to companies of all sizes, across many industries.
Prior to joining KeyedIn, Brad served as Chief Revenue Officer of SocialChorus, a leader in workforce and employee communication, and was a co-founder of Extole, where he served as Chief Executive Officer from 2006 to 2013. Before founding Extole, he was founder and CEO of next-generation direct response leader Syndero. Earlier, Brad was Vice President of Sales at Qualys, Inc., and held management positions at leading SaaS providers, such as DemandTec, Siebel Systems, and Raima Corporation. Brad serves on the Board of Directors of Syndero, the Electronic Retailing Association, and Extole, Inc. He holds B.S. degrees in Integrative Biology and Economics from the University of California at Berkeley.